Meet Shannon FERN:
Chief Strategy Officer
With more than 20 years of diverse communications experience, Shannon designs integrated communications frameworks and directs campaigns that leverage PR, digital marketing and content to spur human behavior.
She has led comprehensive communications initiatives for such brands as Bright Health, Holiday Retirement and Kaiser Permanente. A graduate of Trinity University in San Antonio, Texas, Shannon began her career working in sports marketing with such brands as the PGA Tour and Dick’s Sporting Goods.