K-12 Marketing and PR Agency
K12 Education Public Relations Agency That Builds Trust
From table stakes to planting a stake
At Communications Strategy Group (CSG)®, we understand that connecting with educators, administrators and parents requires more than a great product; it demands a story that resonates with those shaping the next generation. As a leading pre-K-12 marketing and PR agency, we help education brands build trust, drive adoption and create meaningful impact in classrooms and communities across the country. Our team combines deep education market expertise with data-driven strategy, creative storytelling and earned media excellence to help pre-K-12 organizations stand out in a crowded and evolving landscape.
Get Started with CSG
WHY CSG®
K-12 Education Expertise
K-12 decision-makers are looking for more than features. They want partners who understand their challenges, priorities and proof of impact. CSG’s pre-K-12 education marketing strategies are designed to help brands reach educators and districts through insight-led messaging, integrated campaigns and strategic partnerships. From positioning and brand storytelling to digital campaigns and social engagement, we help our clients influence the right audiences and inspire meaningful action.
Driving Traffic & Results for ISTE
ISTE partnered with CSG to revitalize its EdSurge Product Index, a key tool for educators evaluating edtech solutions. With traffic declining, the goal was clear: boost visibility and engagement through a cost-efficient digital campaign.
The CSG Approach
Using ISTE’s member database, we built a hyper-targeted campaign reaching educators, administrators and tech leaders across multiple channels—including Facebook, Instagram, Reddit, Google SEM and programmatic display. Each tactic was data-driven, optimized in real time and designed to maximize ROI.
Results That Matter
The campaign generated 52,000+ high-intent clicks, significantly increasing site traffic. Reddit emerged as an unexpectedly strong performer, highlighting the impact of testing nontraditional channels in K-12 marketing. Continuous optimization and transparent reporting kept the campaign on track and results measurable.
K-12 Public Relations that Builds Trust
In an environment where credibility matters most, CSG’s pre-K-12 public relations work focuses on elevating thought leadership, amplifying impact stories and managing reputation with precision and care. We leverage deep media relationships in the education and national press to drive awareness, strengthen positioning and turn client success into powerful narratives that move the market forward.
Clients Past & Present
Let’s Elevate Your K-12 Brand
Whether you’re launching a new platform, expanding district partnerships or amplifying your brand’s voice in the national conversation around education, CSG’s pre-K-12 experts can help.
Connect with us today through the form above and let’s start creating what’s next in pre-K-12 communications and marketing.