Communications Strategy Group’s (CSG) technology team is a leader in strategic communications, marketing solutions and social media for the technology industry. We help technology companies — from start-ups to enterprises — generate attention, create demand, accelerate growth and disrupt the status quo. As a marketing and public relations agency with skill sets in content marketing and social media, our expertise across the technology spectrum ranges from cybersecurity, managed IT services, blockchain, SaaS, big data and AI to FinTech, EdTech, HealthTech and aviation technology.
Why Do Tech Companies Need Marketing?
Technology is a space that exists on the cutting edge. Product education and awareness will always be essential efforts. Likewise, thought leadership, media engagement and amplification opportunities create avenues for impact. Whether we’re helping a supersonic airline manufacturer secure keynote speaking opportunities at global conferences, launching new platforms that upend entire industry sectors or educating decision makers on the risks of cyber fraud to their businesses, CSG’s team excels at creating compelling narratives for complex solutions that engage, inspire and activate relevant audiences.
How We Help Tech Companies with Marketing
We are a dynamic team of experts. CSG combines the talents of marketing strategists, PR pros, copywriters, designers, video experts and digital mavericks to purpose-build plans that help our clients meet their goals.
We develop strategies that get results. Contemplating the entire customer journey, we use behavior design-driven content to raise awareness, drive leads, convert prospects and build champions for the brand.
We build partnerships. We have developed platforms for countless education executives and organizations that compel, inspire and engage target audiences. As a full-service marketing and public relations agency, we amplify intellectual capital to and through influential individuals and organizations, and we are experts in establishing valuable thought leadership and industry authority for our clients.
Our Marketing Specialties for Tech Companies
What we know about your industry is only half the story. There’s also what we can do for your business. CSG is a full-service marketing and PR agency that offers:
Expert Strategy to Execute Public Relations for Technology Companies
Take your technology PR strategy to the next level with this handy guide.
Content Marketing for Startups: How to Reach Critical Mass
So, you’ve got your brand-new business all set up, and…now what? Here’s how to give it some momentum with content marketing for startups.
What Does A PR Agency Do?
Public relations is an umbrella term for all a company’s bids for engagement in the public sphere. Consider this article your PR 101 class.
CSG’s communications expertise is exceptional. However, what is truly impressive is what they bring to the table beyond PR, like strategic partnerships and business development acumen. CSG’s a true partner.Chris Antoline Director of Campus Partnerships, GRIT Digital Health
Our relationship with CSG is a true partnership. They’ve proven themselves to be consistently proactive, buttoned up and reliable – we know we can trust them to stay on top of everything.Lydia Hattrup VP of Marketing of Buzz Points
CSG’s expertise in the payments space was stellar; their professionalism was extraordinary, and their attitude was contagious. As a direct result of their contributions, our program exceeded expected outcomes on every measure. I’d recommend CSG far and wide.Maria Antonelli SVP, Director Corporate Communication, The Bancorp
CSG’s education team quickly becomes an extension of your team and consistently delivers outcomes that have real value and advance key organizational goals.Ron Zwerin Former Director of Marketing Communications at EDUCAUSE
CSG dove deep into our business quickly to understand our story and how best to tell it best. Based on our desired impact, we saw strong results. For example, we had a press release earlier this year. Our goal was to have the release picked up by 10–15 major publications. We achieved that goal and influential publications wrote entire articles based on their pitch.Megan Young VP, Marketing at Boom Supersonic