A Unique Renewable Energy Marketing Agency

Supercharge Renewable Energy Communications with CSG®

From underpowered to overachieving

Communications Strategy Group (CSG® ) stands out in renewable energy marketing and PR, with a long track record of effective strategies, insights and executions across a wide range of business goals. Whether your company is dealing with challenges or opportunities related to branding, SEO, community or investor engagement, reputation management, public affairs, content marketing or any other sphere of communications in this industry, we can help. We know the tactics and have the team to deliver results on the scale and schedule you need, so that you can keep building a sustainable future.

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Renewable Energy PR and Digital Marketing Partners

  • Solar Power Energy
    • Residential Homes
    • Utility-scale Systems
    • Commercial Businesses
  • Battery Storage and Energy Transmission
  • Wind Energy
    • Public Utility
    • Clean Tech
    • Green Hydrogen
  • Carbon Tax
  • Renewable Energy and Sustainability Associations
  • Public Affairs
  • Advocacy and Awareness
  • Green Building Certification
  • Corporate Sustainability
  • ESG Investing
  • Environmental Activist Response, Engagement and Planning

Get Started with CSG

WHY CSG®

The Importance of Renewable Energy Marketing

CSG combines deep expertise in the renewable energy sector with a full suite of marketing and PR capabilities. This prepares us to lead strategic efforts that elevate your brand and amplify your impact. We’re proactive in driving results, and diligent about aligning campaigns with your company’s mission, values and unique voice. We’re ready to craft and implement tailored strategies that position you for success in a fast-evolving and competitive clean energy landscape — whether you’re aiming to boost visibility in search results, generate qualified leads or engage key stakeholders through targeted digital campaigns. Let us help you power your next move.

We rely on content marketing as a core tactic for renewable energy companies because it educates consumers, investors and policymakers on clean technologies, environmental impact and the benefits of transitioning to renewable solutions. This can generate interest and demand in emerging markets while positioning companies as trusted thought leaders in the green energy space, strengthening credibility and stakeholder trust. Additionally, high-quality content boosts online visibility, amplifying brand awareness and fueling a cycle of growing organic engagement and advocacy.

For renewable energy companies, public relations plays a critical role in driving awareness, securing stakeholder trust and fortifying the brand against industry change. By proactively sharing success stories, policy insights and innovations through respected media outlets, companies can influence public opinion and attract partners, investors and talent. CSG’s forward-looking approach to PR can also equip these organizations to anticipate crises, highlight environmental and economic impact and stay visible as leaders in the global transition to clean energy.

For renewable energy companies, effective social media marketing is about creating a dynamic space to humanize complex topics and bring technical solutions to life. Rather than relying solely on traditional marketing, companies in this field can use social platforms to showcase real-world impact, highlight timely initiatives and spark dialogue around climate and energy issues. By fostering transparency and inviting audiences into behind-the-scenes moments — from project builds to innovation labs — social media becomes a tool for education, inspiration and community.

Digital advertising offers renewable energy companies a powerful way to target specific audiences with precision and scale. Whether promoting clean energy solutions to homeowners or reaching procurement officers at large organizations, digital ads can deliver tailored messages that align with users’ behaviors, interests and values. CSG leverages tools like geotargeting, retargeting and A/B testing to help our clients optimize campaigns in real time, ensuring efficiency and measurable ROI. This data-driven approach enables brands to move beyond general awareness and drive meaningful action like sign-ups, donations, product sales and policy support.

Public perception in this industry is shaped not just by performance metrics but by community trust and transparency, making digital reputation management a vital strategy. As stakeholders increasingly turn to online platforms to evaluate environmental claims and business ethics, it’s essential for companies to monitor and respond to public commentary on everything from project impact to labor practices. CSG can help you engage thoughtfully with feedback — whether it comes from homeowners, partner organizations or industry observers — to reinforce your brand’s integrity, clarify misinformation and demonstrate accountability.

CSG’s approach to email marketing and marketing automation offers renewable energy companies powerful tools to nurture relationships, educate diverse stakeholders and drive sustained engagement. Our strategy hinges on delivering targeted, timely content such as policy updates, project milestones or funding opportunities, keeping prospects and stakeholders informed and invested in your mission. Automation streamlines this outreach across audience segments, enabling personalized communication without overwhelming your teams. The bottom line is that a thoughtful email strategy can be a great way to support lead generation, build loyalty and ensure the consistent messaging you need.

For renewable energy companies, search engine optimization (SEO) is a crucial lever for visibility in the modern research-driven marketplace. With more audiences turning to Google to explore clean energy options, policy updates and climate solutions, ranking well for relevant queries ensures that your organization is part of the conversation from the start. By optimizing for search intent and structuring content to meet evolving algorithms, we can expand your reach, attract qualified leads and establish lasting authority everywhere your audiences are searching.

Explore Our Renewable Energy Partners

Partnering with a marketing and PR firm like CSG can be a game-changer for solar power companies within the rapidly evolving energy landscape. From winning the trust of B2B buyers to educating the public about the benefits of local projects, we drive positive outcomes through tailored strategies. Campaigns built on pillars like content marketing can demystify complex technology using blog posts, infographics, video interviews and social media, while PR efforts elevate brand credibility through earned media around milestones, project announcements and local advocacy.

Wind energy companies are often trying to unlock new levels of public engagement, stakeholder alignment and market growth. The unique challenges in this sector — ranging from community opposition and regulatory hurdles to educating the public on environmental benefits — require nuanced communication strategies, which CSG can help craft. By leveraging data-driven digital campaigns, interactive educational content, and strategically timed media placements, CSG helps wind energy companies build trust, shape perception and create momentum in both emerging and established markets.

Corporate sustainability efforts often struggle to gain traction outside company walls — not because the work isn’t meaningful, but because it isn’t communicated effectively. That’s where a firm like CSG steps in. Instead of relying solely on annual reports or jargon-heavy press releases, we help businesses bring sustainability to life through strategic storytelling, creative campaigns and targeted outreach. Whether it’s spotlighting supply chain improvements, showcasing climate commitments or activating purpose-driven partnerships, we turn sustainability into a core narrative — without falling into the trap of empty claims.

ESG investing is no longer niche. It’s a driving force reshaping capital markets. But for firms operating in this space, being noticed is more complicated than ever. A strategic partner like CSG helps ESG investment firms articulate their values, showcase portfolio impact and traverse regulatory landscapes with confidence. Whether launching a new fund, responding to public scrutiny or leading in shareholder advocacy, CSG ensures ESG firms are both credible and compelling.

Companies focused on carbon taxation often face a double challenge: low public awareness and high political sensitivity. CSG helps you connect carbon pricing to everyday impact — like cleaner air, economic resilience and innovation incentives — because those narratives can easily address common objections and garner support from target audiences. By blending grassroots communications, coalition-building tactics, and real-time media response, we empower carbon tax companies to shift perception, win allies and turn complex policy into a catalyst for climate action.

Renewable energy and sustainability associations sit at the crossroads of advocacy, education and industry leadership. Too often, their impact is limited by fragmented messaging or underused platforms. A partner like CSG can help these associations strengthen their voice, shore up their positioning and amplify their reach across member networks, policy circles and the public. From orchestrating national awareness campaigns to refining value propositions for member recruitment, we transform associations into authorities of and catalysts for systemic change.

The unseen architects of policy influence, public affairs organizations are only effective if they communicate beyond insider circles. To help, CSG equips advocates with accessible messaging, builds bridges to unlikely allies, and designs marketing and PR campaigns that resonate at both the grassroots and national levels. By translating policy into public momentum, we help public affairs organizations shape rather than respond to the political landscape.

Green building certification companies operate at the intersection of technical rigor and public accountability. That means they face a risk of being misunderstood in translation. CSG helps avoid that by turning complex standards and performance metrics into clear, compelling messaging for developers, tenants, investors and policymakers alike. We want to help these companies not only build trust but become the gold standard for sustainability in the built environment.

Clean tech companies are driving the future of climate solutions, but breakthrough innovation doesn’t speak for itself. CSG can give you clear, market-ready narratives that capture investor interest, attract strategic partners and spark public enthusiasm. Whether you’re launching a novel product, scaling a pilot project or navigating regulatory approval, we can help your company gain awareness, funding and influence in a niche where every bit of traction is precious.

Battery storage and energy transmission companies serve as the backbone of the clean energy future. So why should their stories go unnoticed? With CSG as a partner, these companies can simplify complex infrastructure narratives and highlight reliability and innovation, promoting everything from grid-scale breakthroughs to community resilience projects on the channels where their audiences congregate. CSG’s expertise in PR and marketing can help your company build public and investor confidence and make behind-the-scenes impact visible, relevant and coherent.

Environmental activism, whether anticipated or sudden, requires companies to respond effectively to define their public image. CSG empowers organizations with proactive strategies for engagement, helping them listen, respond and adapt without escalating tension or compromising values. From stakeholder mapping to scenario planning and real-time messaging, we turn activist moments into opportunities for meaningful dialogue, accountability and forward-thinking action.

Communications Strategy Group (CSG®) is a leader in renewable energy.

Our work in this industry ranges from PR, community engagement, public affairs, brand communications and content marketing to social media and reputation management for the sustainability and renewable energy industry.

Our seasoned strategists help forward-thinking clients navigate competitive landscapes and industry complexity with refined marketing, branding, and positioning strategies tailored to connect with their target audiences.

Clients Past & Present

Adani Solar Logo
The Alliance Center Logo
Clean Tech Open Logo
Clipper Logo
Echelon Logo
Ecotech Institute Logo
Hy Stor Energy Logo
Measurabl Logo
Next Era Energy logo
REC Logo
RES Logo

We help companies across the renewable energy industry, including

solar power energy

wind energy

Corporate Sustainability

ESG Investing

Renewable Energy and Sustainability Associations

Carbon tax

public affairs

Advocacy and Awareness

Green Building Certification

Environmental Activist Response, Engagement and Planning

Our Renewable Energy Marketing Specialties and Services

Public Relations

Our dedicated renewable energy public relations team has established relationships with key reporters and publications to ensure we are able to secure our clients as many opportunities as possible to share their stories and win awareness and affinity.

Content Marketing

The renewable energy industry is complex and evolving. When innovation is our best path to a brighter future, clear, valuable, actionable content wins the day. Our approach prioritizes purpose-built content that supports essential KPIs and business drivers.

Digital Marketing

Our approach to digital marketing for renewable energy emphasizes relevance and behavior design to inspire audiences to take action. We meld data and best practices to develop strategies to meet your most crucial audiences where they are with the messages they need.

pencil and paintbrush creative icon

Creative Services

Good design doesn’t overwhelm information, it enhances it. Our creative services team pairs sustainability insights with world-class execution to develop materials that demonstrate value and create understanding for key audiences.

Crisis Communications
& Reputation Management

Our renewable energy crisis communications and reputation management philosophy strikes a balance between proactive strategy and reactive tools to help our clients weather any scenario and strike a consistent messaging balance.

Branding & Positioning

In an industry crowded with competition and growing at a tremendous click, clear brand communication is paramount to success. Our team deploys messaging tactics and frameworks designed to quickly establish value and elevate brands in the view of key audiences.

Internal Communications

The internal audience is every bit as important as the external audience. Our approach to internal communications for renewable energy organizations is purpose-built to promote alignment and win buy-in among the all-important internal stakeholder audience.

Social Media

The right social media strategy for renewable energy brands isn’t obvious. It demands a precise balance of education and awareness on channels that are often flooded with fluffier content. Our team can help you make your mark.

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Video Marketing

Few mediums match the storytelling and education potential of video. Flexible and easily consumable, our team recommends video marketing for renewable energy organizations seeking to share their mission, make announcements and share thought leadership.

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Website Development & Design

Good web experiences build audience confidence. When credibility and authority matter, as they do in the world of renewable energy, an efficient and easy-to-use website can serve as the ideal hub for an overall marketing strategy. We can help.

We Know Renewable Energy

We are informed and inspired.

With decades of experience working with some of the world’s largest renewable energy companies, leading sustainability associations and corporations focused on environmental, social and governance (ESG) initiatives, we understand the need for an agency partner that’s not only passionate, but also industry-tested. Our team is inspired by work in this space and has the capabilities necessary to align positive environmental impact with tangible business results. 

We are dynamic and flexible.

Our work ranges from successfully activating authentic grassroots support and getting renewable energy projects approved and over the finish line, to building awareness of ESG corporate initiatives. We develop and implement marketing and communications programs to generate retail, utility scale and commercial business sales leads.

We are seasoned and insightful.

Whether influencing policy changes for cleaner air and water or promoting new sustainable energy technologies, our team is a proven strategic partner for sustainability content marketing and renewable energy PR initiatives, ranging from local impact to global conversations. We’re proud that our work in this space has been making a difference on behalf of our planet and its people for years, and we welcome the opportunity to do more.

Insights. Influencers. Intellect.

Trends. Commentary. Analysis. You’ll find them all here.

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Renewable Energy Marketing FAQ

Tackling renewable energy marketing on your own can feel utterly draining. But we’re here to offer a boost. Below, we break down the most common questions about how Communications Strategy Group can help renewable energy and sustainability organizations connect, engage and thrive in an increasingly digital and competitive landscape.

It depends on the scope and strategy. Renewable energy marketing is not one-size-fits-all — costs vary based on the complexity of your needs, the size of your target audience and the channels required to reach them effectively. Whether you need a targeted digital campaign or a full-scale brand overhaul, we work with you to create a strategic plan that delivers results without unnecessary expenses.

We start with a deep dive into your brand, audience and objectives. Through research, competitive analysis and strategic discussions, we craft a customized marketing and PR plan designed to drive meaningful results for your organization.

Our digital renewable energy marketing services include content strategy, search engine optimization (SEO), paid media, social media management, email marketing, website development and analytics. Whether you need to secure investments, educate the public or enhance brand visibility, we build data-driven strategies that get results.

Marketing drives awareness and engagement through digital and traditional channels like advertising, content and social media. PR, on the other hand, focuses on credibility — building trust, securing media coverage and positioning your organization as a thought leader. Together, they ensure your brand is both seen and respected.

Success isn’t just about clicks and shares — it’s about real-world impact. Whether it’s increased product inquiries, improved website traffic, community engagement or enhanced brand reputation, we track key performance indicators (KPIs) that align with your specific business and marketing goals.

Timelines vary based on strategy and objectives. Digital campaigns often deliver measurable insights within weeks, while long-term brand positioning, PR and thought leadership efforts take time to build momentum. We establish clear benchmarks to track progress and optimize along the way.

Yes! Our expertise extends from the solar industry to green building certification and beyond. We understand the distinct requirements and nuances of each renewable energy vertical and tailor our approach for clients accordingly.

B2B purchasers, investors and community members are online—researching, comparing and making decisions before they even send a message. A strong digital presence ensures your organization remains visible, credible and connected with the right audiences at the right time.

Renewable energy PR is about shaping perceptions, building trust and positioning your organization as an authoritative voice in the industry. It includes media relations, executive visibility, crisis communications, thought leadership and reputation management — all designed to enhance credibility and influence.

Authority and visibility is everything in renewable energy and sustainability, and PR helps build it. PR helps sustainability organizations establish credibility, communicate effectively and manage their reputation. Whether through media outreach, executive positioning or crisis response, PR ensures your brand remains a trusted voice in the sustainability conversation.

Absolutely. Renewable energy organizations operate in a high-stakes environment where reputational risks abound. We provide proactive crisis planning, real-time response strategies and long-term reputation management to ensure your organization maintains trust and credibility during challenging moments.

Need help with your renewable energy marketing strategy? Let’s discuss how CSG can help you navigate the challenges of renewable energy marketing with strategy, precision and impact.

Let’s get to work!

Ready to connect now? Schedule a meeting with our team here.