ENERGY & SUSTAINABILITY
More than a renewable energy and sustainability PR and digital marketing agency.
Communications Strategy Group’s (CSG®) renewable energy and sustainability team is a leader in strategic communications and marketing solutions.
Our work in this industry ranges from PR, community engagement, public affairs, brand communications and content marketing to social media and reputation management for the sustainability and renewable energy industry.
Clients Past & Present
We help companies across the sustainability industry, including:
Our Marketing Specialties for Sustainable & Renewable Energy
What we know about your industry is only half the story. There’s also what we can do for your business. CSG is a full-service sustainability and renewable marketing and PR agency that offers industry expertise across every essential discipline:
Our dedicated sustainability public relations team has established relationships with key reporters and publications to ensure we are able to secure our clients as many opportunities as possible to share their stories and win awareness and affinity.
The sustainability industry is complex and evolving. When innovation is our best path to a brighter future, clear, valuable, actionable content wins the day. Our approach prioritizes purpose-built content that supports essential KPIs and business drivers.
Our approach to digital marketing for sustainability emphasizes relevance and behavior design to inspire audiences to take action. We meld data and best practices to develop strategies to meet your most crucial audiences where they are with the messages they need.
Good design doesn’t overwhelm information, it enhances it. Our creative services team pairs sustainability insights with world-class execution to develop materials that demonstrate value and create understanding for key audiences.
Our sustainability crisis communications and reputation management philosophy strikes a balance between proactive strategy and reactive tools to help our clients weather any scenario and strike a consistent messaging balance.
In an industry crowded with competition and growing at a tremendous click, clear brand communication is paramount to success. Our team deploys messaging tactics and frameworks designed to quickly establish value and elevate brands in the view of key audiences.
The internal audience is every bit as important as the external audience. Our approach to internal communications for sustainability organizations is purpose-built to promote alignment and win buy-in among the all-important internal stakeholder audience.
The right social media strategy for sustainability brands isn’t obvious. It demands a precise balance of education and awareness on channels that are often flooded with fluffier content. Our team can help you make your mark.
Few mediums match the storytelling and education potential of video. Flexible and easily consumable, our team recommends video marketing for sustainability organizations seeking to share their mission, make announcements and share thought leadership.
Why Marketing for Sustainable & Renewable Energy is Important
There’s marketing, and then there is marketing custom built to meet the demands, challenges and opportunities inherent in an emerging and sophisticated industry. Sustainable and renewable energy brands need more than a funding announcement and some mailers — though both have a place in a comprehensive plan — they need tactics that move the needle on specific, educated audiences for a variety of objectives. As a trusted partner and strategic advisor to our clients, we keep up with the latest industry trends and continuously nurture our relationships with key renewable energy and sustainability reporters and influencers. But that’s only a portion of our work. Whether our engagement is focused primarily on lead acquisition for solar panels or a renewable energy public relations campaign designed to challenge our dependence on fossil fuels, the tenets of our content marketing philosophy inform our approach. That’s why our team maintains a comprehensive understanding of how to get important decision makers, such as consumers, policymakers, intermediaries and B2B leaders, to engage and take action.
What Is Marketing for Sustainable & Renewable Energy?
Sustainable and renewable energy marketing goes beyond the standard marketing mix to bring another level of sophistication and industry specification to the way brands engage with prospective customers and champions. Doing this well requires deep understanding of both strategic marketing communications and the nuances of sustainable and renewable energy. Savvy brands will engage with partners able to apply specialized knowledge and insight to purpose-build a marketing plan.
We Know Renewable Energy
Renewable energy and sustainability PR is a long-standing area of practice and passion for CSG. Our dedication to the space is balanced by our investment in the positive outcomes the world needs and the rich conversations and challenges we can help companies navigate.
We are informed and inspired.
With decades of experience working with some of the world’s largest renewable energy companies, leading sustainability associations and corporations focused on environmental, social and governance (ESG) initiatives, we understand the need for an agency partner that’s not only passionate, but also industry-tested. Our team is inspired by work in this space and has the capabilities necessary to align positive environmental impact with tangible business results.
We are dynamic and flexible.
Our work ranges from successfully activating authentic grassroots support and getting renewable energy projects approved and over the finish line, to building awareness of ESG corporate initiatives. We develop and implement marketing and communications programs to generate retail, utility scale and commercial business sales leads.
We are seasoned and insightful.
Whether influencing policy changes for cleaner air and water or promoting new sustainable energy technologies, our team is a proven strategic partner for sustainability content marketing and renewable energy PR initiatives ranging from local impact to global conversations. We’re proud that our work in this space has been making a difference on behalf of our planet and its people for years, and we welcome the opportunity to do more.
Insights. Influencers. Intellect.
Trends. Commentary. Analysis. You’ll find them all here.