wellness creative services
Produce Content that Resonates with the Wellness Community
The wellness industry has evolved into more than just a medical practice, and we know that both consumers and brands have recognized the importance of holistic care approaches as well. In this crowded landscape, the significance of premium visuals and copy that truly connect with consumers has never been greater.
Communications Strategy Group (CSG®), is a wellness marketing agency with the know-how to design creative campaigns that will capture — and hold onto — the attention of your target audience. Wellness companies design products and solutions that actively benefit the lives of consumers. Our role is to help these companies make an impact so that customers can fully experience and enjoy their product offerings. We assist our clients in capturing the attention of their target audience with exceptional creative services that speak volumes.
Clients Past & Present

Creative Spotlight: So Delicious
A Story Worth Telling: Guilt-Free Indulgence
Many people eat healthfully because they have to, not necessarily because they want to. So Delicious, a dairy alternative dessert brand, has been a leader in its industry but still struggled to make a substantial impact in the market. Even with the wellness audience growing and diversifying rapidly, So Delicious had yet to expand beyond messaging and positioning for customers with dietary restriction considerations. Additionally, as more innovative and ingredient-focused brands continue to emerge, it became crucial for So Delicious to stand out with a sleek and inventive creative strategy.
That is why they called on CSG’s creative Studio to help them expand their horizons and reach new customers.
To galvanize a new audience around the launch of the brand’s new mousse product, we crafted content to demonstrate how So Delicious outshines its competitors with superior quality and health-conscious ingredients. We paired infographics and binge-worthy television shows with their new mousse product to illustrate that, with the right ingredients, indulgence can be guilt-free and a form of self-care.
A Look Inside Our Creative Studio
As part of our wellness marketing agency, our dynamic Studio team collaborates in crafting copy, design and videos that bring life to our client’s brands, events and products. Through the application of behavior design, the Studio develops content that effectively targets audiences by combining motivation and ability incentives. The result is purposeful, user-centered content that clarifies the wants and needs of prospects at every stage, accelerating their movement through the customer journey.
Here is a look at the capabilities of our Studio team and what we can do for you.
Brand Design and Strategy
Businesses have to tell a story in order to connect with consumers. CSG has the tools and know-how to build and create identities for businesses from start to finish. From concept to visual brand strategy, style guides and copy guides, we can support you in constructing a meaningful and unique identity.
Content Creation
We have a diverse team of writers from different backgrounds dedicated to delivering captivating and crisp content. Among SEO-driven, persuasive, narrative and creative writing, we can communicate clearly with your desired target audience. Simply tell us what you need and we’ll bring it to life.
Digital Marketing
Reach your target audience directly through various online marketing channels. Our digital marketing team is here to support you through every stage of your marketing efforts to create a strong digital presence and ROI.
Video Production
Videos capture attention and engage audiences more than any other type of online content. Ranging from testimonials and commercials — live-action and animated — to buzzworthy social media content, our team can take any concept and translate it into videos that create trust between your brand and your audience.
Web Development and Design
A well-designed website is the key to growth and improved sales. Your website should be designed to support your business goals and offer customers a seamless online experience.
Infographics
Visual information is processed much more effectively by our brains than textile information, making infographics the name of the game. Our team combines compelling copy with refined visual elements to fit even the biggest of ideas into small, action-packed spaces.
While we do live in a digital world, print materials can offer your customers a brand experience that cannot be replicated online. From posters and publications to brochures, our team will ensure it speaks volumes.
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