CSG Deploys Digital Marketing for Leading K-12 Education Company, Securing Conference Registrations
Communications Strategy Group (CSG®) is a K-12 digital marketing agency with expertise in creating strategic omnichannel campaigns that deliver results. See what we did for ASCD.
registrations from Facebook alone
Solving for ASCD’s Why
CSG Gets Down to Business to Boost Event Registrations
Strategic Digital Marketing Success
As a result of CSG’s omnichannel digital campaign, ASCD saw event registrations skyrocket. Our campaign generated 1,360 registrations — nearly 70% of total registrations — with 711 coming from Facebook alone. What’s more, by running animated display ads (versus static) we achieved a higher click-through rate that was 30% over the industry average.
ASCD Campaign By the Numbers
of total conference registrations