CSG Deploys Digital Marketing for Leading K-12 Education Company, Securing Conference Registrations

Communications Strategy Group (CSG®) is a K-12 digital marketing agency with expertise in creating strategic omnichannel campaigns that deliver results. See what we did for ASCD.

registrations generated

registrations from Facebook alone 


Solving for ASCD’s Why

  • Promoting its annual event via digital channels
  • Increasing registrations for the event
  • Managing all aspects of the digital campaign

CSG Gets Down to Business to Boost Event Registrations

Strategic Digital Marketing Success

As a result of CSG’s omnichannel digital campaign, ASCD saw event registrations skyrocket. Our campaign generated 1,360 registrations — nearly 70% of total registrations — with 711 coming from Facebook alone. What’s more, by running animated display ads (versus static) we achieved a higher click-through rate that was 30% over the industry average.

ASCD Campaign By the Numbers

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of total conference registrations

total impressions

total clicks

With results like this campaign, CSG is proving to be the K-12 education digital marketing agency to watch this year and beyond.

Want to achieve a specific digital marketing goal and put the power of a K-12 digital marketing agency to work for you?

Let’s talk — CSG is a full-service strategic digital firm with decades of experience in education. Connect today.

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